Tuesday, November 20, 2007
A Tail's Tale
We have all acknowledged at one time or another the importance and influence of logos and labels. Recently I've read that women are highly influenced by labels when buying wine. I always buy Yellow Tale wine, and if you want to see the astounding sales as a result of the effective label, read this article published in a wine magazine. Months ago when I first started to buy Yellow Tale, I asked Sally of Sydney if she was familiar with the wine; Sally was the first who provided me with the story of their phenomenonal success as a result of the newly designed wine label.